Simon Sinek, the author of “Start with Why” is an extremely energetic and inspirational speaker. His concept is very simple. Every person and organization on the planet knows what they do. It doesn’t matter what you do, it matters WHY you do it.
The room was filled with leaders in the community, who intently listened to the hour-long presentation of this very simple concept.
After it was all over, Simon shook hands and signed copies of his book for members of the audience.
A concept as simple as “Why” has a lot of people talking. Do you know your why?